BACKGROUND
Founded in 1967, this 'famous cellar in the mountain' was the first of its kind in South Africa and is home to some of the Cape's finest wines.
Die Bergkelder has distinguished itself as an important innovator in the wine industry. In the 1970s, it played a pivotal role in encouraging South Africa's production of world-class wines by persuading grape-growers to introduce the classic noble varietals to their vineyards such as Chardonnay, Sauvignon Blanc, Cabernet Sauvignon, Cabernet Franc and Merlot.
In 1979, The Bergkelder took the lead by introducing maturation of quality wine in small casks of new French oak and in 1998 the unique range of Fleur du Cap Unfiltered wines was launched. Made with minimal human interference allowing the full expression of the grapes, these are elegant wines of great complexity with abundant fruit and flavour showing their true varietal character.
CONSUMER PROPOSITION
Fleur du Cap wines, inspired by the Cape Floral Kingdom, naturally reflect the abundant yet subtle flavours of the truly unique terroir and biodiversity of the Cape Floral Kingdom.
DIFFERENTIATOR
Fleur du Cap wines retain all the good flavours and colours of the grape itself.
ATTRIBUTES
* Perfect time in the Natural Cycle.
* Biodiversity captured in grapes.
PAY-OFF LINE
Wines inspired by Nature.
BTL PLATFORM
Inspired by Nature.
Distinctiveness platform: Fleur du Cap is a stylish wine inspired by the natural beauty and terroir of the Cape.
The ambience: Daytime, sounds of nature, birds (indigenous to the Cape), and the breeze through leaves while people talk and have a good time.
The colours: Ecru, maroon.
Events: Daytime, outdoors or in venues with beautiful natural vistas. Stylish contemporary décor made from lighter woods and other natural materials.
Food: Organic, seasonal food, lighter gourmet fare.
Branded items: Natural earth-tone coloured parasols, neck-tags made from organic seed paper, organic inspired (Carol Boyes) openers and wine racks.
BERGKELDER SELECTION RANGE: WHITE WINES
Shaped by the rich biodiversity of the Cape Floral Kingdom, Fleur du Cap wines reflect the abundant yet subtle flavours of this truly unique terroir. Crafted in a style determined by the grapes themselves, Fleur du Cap wines impart the full expression of the vine and reflect the dedication of the devoted team at Die Bergkelder. The Fleur du Cap winemaking team selects only the finest vineyard sites and sun ripened grapes to produce wines of abundant flavour and character. All the vineyards from which Fleur du Cap wines are made are situated within the Cape Floral Kingdom, the smallest, yet richest of only six such plant kingdoms in the world. Preserving the unique natural heritage and diversity of the Cape Floral Kingdom is in the nature of the Fleur du Cap grape producers, who follow the strict Integrated Production of Wine (IPW) guidelines, the wine industry’s handbook for sustainable farming. Fleur du Cap also has full Biodiversity and Wine Initiative (BWI) accreditation. As a member of BWI, a partnership between the South African wine industry and the conservation sector, Fleur du Cap has pledged its commitment to help conserve the floral splendour of the Cape winelands by minimising the loss of threatened natural habitat, and adopting land management practices in the interest of sustainable wine production.
FLEUR DU CAP SAUVIGNON BLANC
This full-bodied wine burgeons with whimsical passion-fruit and melon flavours, while the crisp acidity complements the tropical fruit flavours on the palate perfectly.
FLEUR DU CAP CHARDONNAY
The elegant toast aroma with apricot, melon and citrus fruit is complemented by a well-balanced weight and fullness, while a zesty palate brims with apricot and citrus flavours enhanced by nuances of nut and vanilla oak.
FLEUR DU CAP CHENIN BLANC
Hailed as one of South Africa’s best value Chenins and with a string of double-gold medals and international accolades in tow, this subtly wooded wine positively bursts with ripe melon fruit and honey blossom aromas.
FLEUR DU CAP NATURAL LIGHT
This refreshing, light-bodied wine has a brilliant colour with a light green tinge. Floral notes are ample on the nose with subtle hints of guava. On the palate this easy-drinking wine is lively, crisp and refreshing with juicy guava flavours.
BERGKELDER SELECTION: RED WINES
FLEUR DU CAP CABERNET SAUVIGNON
On the nose this wine has an overlay of concentrated fruit aromas complemented by hints of vanilla, while the palate has ample cherry flavours with good tannin structure.
FLEUR DU CAP MERLOT
This full-bodied wine gently opens with subtle aromas of ripe berries and cherries underscored by oak spices. Velvety soft and mouth filling, with clean, soft fruit and oaky backup, it is supremely well balanced with gentle tannins.
FLEUR DU CAP SHIRAZ
This full-bodied wine is rich in spicy fruit flavours such as plums, blackcurrants and blackberries, with a nice touch of acidity complemented by a full and round mouth-feel and good tannic backbone.
FLEUR DU CAP PINOTAGE
This full-bodied wine shows ample berry fruit dominated by plum and sweetish mulberry aromas, while the palate delights with rich and ripe plum supported by a good tannic finish.
FLEUR DU CAP NOBLE LATE HARVEST
Lovingly coaxed from the noble Rhine Riesling grape, this wine abounds in classic botrytis aromas of dried apricots, honey and peach. The palate is a perfect balance of dried fruit and vanilla spice flavours, closing off with a lively aftertaste.