in the vineyard : Our ancient soils and equable, warm climate happily conspire to grow soft-structured, juicy red wines that taste different from the rest of the world. The essence of our Longitude is painstaking blending, always with Pinotage as a component. We want to accentuate a unique South African combination of accessibility and complex diversity. Longitude must taste juicy and fruity. It must feel soft, but have intriguing, lingering tannin and flavour, and it must offer unbeatable value for money.
The building depicted on the front label is the Time Ball Tower, which stands above our barrel maturation tunnel. In olden times every ship’s captain kept a beady eye on the ball, which used to drop down the mast at exactly noon every day. He could then check the accuracy of his chronometer and be able to calculate Longitude more accurately at sea.